Prior to joining William Joseph Communications, I owned and operated Abtek, a boutique web design agency in Calgary. By fostering business connections from local networking groups, I became well-known for SEO and WordPress. This enabled me to share projects and refer business to local graphic designers, app developers and media partners.
As a brand, Abtek became known for our Brand Ethos Report, which helped business owners capture and document their core values. This powerful document would inform and guide the copywriting process, social media strategy, and design of visual assets.